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A nationally recognized thought leader and innovator in the demand and revenue generation space, Debbie Qaqish has dedicated her long career to helping marketers answer the burning question of what to do about revenue. A true marketing revolutionary, she literally coined the term defining today’s new revenue-focused marketer – the Revenue Marketer™.
Her firm, The Pedowitz Group – of which she is Principal and Chief Strategy Officer – is the world’s largest full-service Revenue Marketing agency, dedicated to helping marketers apply strategy, technology and process to drive revenue growth.
A passionate Revenue Marketer, Debbie has helped define the role of marketing in revenue contribution. She has interviewed hundreds of marketers, helping them answer the question, what marketing can do about revenue? Debbie is a national speaker and author on topics such as: 2.0 lead generation, revenue marketing and sales and marketing alignment. Debbie is currently writing her first book, "Rise of the Revenue Marketer" to be published this year, 2013.
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