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Session Description

Your business has great potential – if only you could hire the right sales people. But whenever you invest, the sales reps aren’t what you expected. Some are still not producing six months into the job. Others don’t quite understand your solutions. They aren’t prospecting or closing.

What went wrong?

Hiring sales reps is tricky. All too often you’re sold but they can’t produce. Even without sales expertise, you can successfully hire sales people to grow your business.

Join sales strategy expert Kendra Lee and discover the top 3 pitfalls to avoid when hiring sellers, including:


  • Indicators that you’re headed for a pitfall
  • Costly interview mistakes
  • Common reference check omissions
  • Compensation plan errors
  • How to verify a proven sales track record
  • Setting unattainable expectations

Leave with new strategies to hire top sales reps with proven track records.

About Kendra Lee

Top IT seller, sales advisor and business owner … author of award winning selling book Selling Against the Goal: How Corporate Sales Professionals Generate the Leads They Need… an in-demand sales speaker on shortening time to revenue in innovative ways.

Sold hardware, software, and services in the high-tech computer industry and managed sales teams to do the same … consistently ranked in the top 1-2% of worldwide sales forces.

Has assisted sellers in increasing referrals more than 328% in just 7 weeks, penetrating SMB markets in just 6 weeks, driving new client acquisition more than 31% year to year, and increasing annual revenue.